About Us
Born in London
We were born in a city with an unhealthy obsession with sport, style and coffee. We have our eye on the world, but keep one cleat clipped into our hometown.
We’ve been propelling cycling forward since 2018. Our founders come from different disciplines and industries – graphic design, fashion, technical apparel design – but are bound by their love of the sport. Because riding makes everything better.
We were born in a city with an unhealthy obsession with sport, style and coffee. We have our eye on the world, but keep one cleat clipped into our hometown.
We’ve been propelling cycling forward since 2018. Our founders come from different disciplines and industries – graphic design, fashion, technical apparel design – but are bound by their love of the sport. Because riding makes everything better.